We were engaged by Kinetics, a specialist property services and facilities management business to help them clarify their offer.
We worked with them to rationalise their brand architecture and create greater visibility around a number of different work type offers. The result was greater clarity internally with regards to the structure of the business and a new brand identity system which provided them with the opportunity to be more agile and move quickly into new areas.
We designed various printed pieces to explain the overall structure and bring attention to the individual offers. We also designed an exhibition stand at a national housing conference and templates for newsletters, case studies and bids proposals to allow Kinetics to communicate consistently and regularly with their target audiences .
We designed and developed a new website for the business and this was built on a content management system to provide Kinetics with editorial control over much of the content of the site. The site itself continued the process of bringing renewed clarity to the various work types and provided a case study module for each.
